Internet Marketing in the Eyes of a Noob
There isn't a day that goes by when Internet Marketing Veteran Gina Sprenkle doesn't have a mailbox full of letters asking about Internet Marketing.
The most common letter that is received usually comes from someone that is totally new to the Internet (noob) and wants to make some fast money.
Our first post is dedicated to Olivia. Olivia is very real and although she is not a noob, she has a specific issue with trying to learn how to properly market on the Internet for her chosen MLM business opportunity.
Olivia called us the other day and disclosed a little about herself and where she wants to go as far as working at home with her online business. She has set her goals and plans but she just doesn't have a clear picture of how to get started.
When we began explaining to Olivia how to start, and the tools of the trade that she would need, she quickly informed me that she had all the tools and that wasn't the issue. What she wanted to know was HOW to use the tools, in what order, how do they make the engine purr like a finely tuned automobile?
What Olivia is really looking for is a roadmap. The problem is there are hundreds of roadmaps for marketing online out there. Some of those roadmaps are so complicated that it would take a rocket scientist to figure them out. That is not exactly what a newbie needs. They don't need to be more confused than they already are - all they need is a solid 1 - 2 - 3 plan with a simple step by step road map that not only tells them what they need to do but shows and guides them step by step in a way that they can organize their online efforts to spend less time, less money and achieve greater results.
Anyone can point you to a link and tell you that you need this XYZ tool. The most important aspect is left unanswered - HOW exactly do you use this XYZ tool, when do you use it, and, what results should you expect from it's use.
Let's get those Internet Marketing questions answered right here.
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Last 5 posts in Gina Sprenkle
- Huge Admin Update from Pat and Gina - May 23rd, 2011
- Membership Site Coaching - April 15th, 2010
- Mother's Day Tribute - May 8th, 2009
- It is Noob or Newbie? - May 3rd, 2009
2 Responses to “Internet Marketing in the Eyes of a Noob”
Jim DeSantis on March 28, 2009
I’ve been marketing online for about three years now and this post nails the #1 problem: the “How” of Internet marketing!
I have reviewed tons of “plans” and 99% say “what” to do but not step-by-step “how” to make it happen.
I think marketers either take too much for granted as to the knowledge of buyers or they simply want to take the money and hope a refund is not requested.
Jim DeSantis
admin on March 29, 2009
Hi Jim, Thank you for your comment.
I can tell you that over the past 12 years I have taken hundreds (if not thousands) of phone calls, emails, and support tickets from people who are just starting out online and the plea is the same …. “how” do I do it? I intend to get into the “how” in a lot more detail here at this blog very soon.
Marketer’s that sell the products that show people “how” have evolved to making video’s. Video’s are really a great way to learn “how” if you already have basic computer skills and can follow along step by step. Personally, I love the video’s because I can pause to comprehend what is being taught while I actually perform the task – then I can either go back and start over if I still don’t get it or I can unpause and move forward. Yes, I am still learning after 12 years, it’s part of my routine.
My best advice is …. don’t ever give up…. ask questions, get answers, keep learning!
Gina